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FD CAPITAL
In March 2023, I partnered with FD CAPITAL, a Dubai-based investment firm, to build their brand identity and digital presence from scratch. They wanted to capture the attention of leading blockchain startups and investors by presenting a professional, cohesive digital identity. They needed a new online platform that clearly communicated their expertise and built confidence among both innovative startups and bold investors.
I led the project end-to-end by designing a full website with blog and events sections, creating social media templates, pitch decks, one-pager investment teasers, and various marketing materials. I provided design support for the organized events.
My work resulted in over 400 startup submissions via the website and events that attracted more than 1,000 attendees, positioning FD CAPITAL as a significant player in the blockchain investment ecosystem. Event participants were handpicked and the created network provided immense value to all who were involved.
BRANDING
WEB DESIGN & DEVELOPMENT
PRESENTATIONS
PROMO MATERIALS
DOCUMENT DESIGN
DIGITAL COVERS
EVENT SUPPORT
The website was initially a simple landing page to collect submissions, but gradually we expanded it with additional pages, like blog and event sections. It is a well designed and converting website that gathered hundreds of high-end leads.
Presentations
Presentations are the main tool for selling your services, and I did A LOT of them for FDC. Building a reliable, consistent and repeatable design system was crucial for this.
Social Media
I created templates for social media posts, in various formats (LinkedIn, Instagram square and story, Telegram) and I created a system that junior assistants can follow and create these posts on their own.
Documents
I created documents and “one-pagers” for investors and partners. If you are a startup, these kind of documents are crucial for your success in raising investments, they show all that investors want to see about your company in one A4 paper.
Mobile-first docs
I also created propositions and reports that are compatible with your phone so that users can simply scroll and read, not having to zoom in like they would have to on regular A4 PDF.
Business cards
I created custom business cards for team members and myself.
Do you want me to do something for you?
Just send me an email and we can schedule a call to discuss if we might be a good fit.
Do you want me to do something for you?
Just send me an email and we can schedule a call to discuss if we might be a good fit.
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